Monday, February 3, 2014

Be smart: Start an online business but don't quit your day job... yet!

In this rapidly evolving world of new technological changes and globalization, many of us are in danger of getting left behind. I used to work in book publishing. My services included typesetting, formatting, editing, proof-reading, etc. I needed one or several people for each stage of production, until new technologies came along and revolutionized the publishing industry. My company shrank from 10 employees to 1 employee: Me! Anything extra I could outsource according to my customer's needs. 

Now even I have become obsolete. Nowadays many writers don't even require editing services, a publishing house to distribute their books or money to print hard copies. An acquaintance of mine just wrote a book and is selling it directly on Amazon. She eliminated virtually all of the steps in the publishing process and decreased her costs dramatically. But what about all those talented people who used to work in the printing and book publishing industries? What are they doing now?

In the music industry, new technologies and apps, as well as the unbridled piracy of record albums, are eating into record company profits and will eventually make them obsolete. Many talented and unknown artists, who have little hope of getting their music produced by a large record company, now produce their own songs and videos and upload them directly to YouTube, iTunes or elsewhere, with little to no cost. In this day and age, most people prefer to download their favorite song instead of paying for the whole album, so I'm thinking the employee pool in this industry is probably shrinking as we speak.

Over the last 25 years, globalization has benefitted large corporations but not their workers. Corporations are free to pick and choose where their products should be manufactured, and usually outsource their labor needs to countries where the hourly wage is much lower. It's good for the economy of the manufacturing country; it's great for the corporation and the end consumer, because the products cost less to make and are cheaper to buy. But what about the workers who are left out? What recourse do they have when they see the jobs that gave them economic stability suddenly fly off to far away places like India, China and Mexico? And what about workers in those countries who don't have the opportunity to get a stable job in those manufacturing plants? What do their economic prospects look like?

What I am saying is that this phenomenon is occurring in many industries. How secure is your job? How secure will it be 10 years from now? Where do you want to be 10 years from now? Still struggling to make ends meet in a changing world that may or may not eventually substitute your activity with a cost-saving machine, program or labor force, here or overseas? Don't you think the time is ripe to take control of your future?

Having your own business, whether it be online or not, is a way to take control of your future and your earning potential. I admit, going out on your own is not easy and can indeed be quite stressful, but if you have the opportunity to start your own part-time business while you still have your 'day job', you can invest a little time and money into it until the scales eventually tip in your favor. It's a gradual process, but once you start to earn more money from your part-time business, you will automatically want to dedicate more time to it and discontinue your 'secure' day job.

I am no economic guru and I still have a lot to learn about the online marketing business, but I am smart enough to realize that it is the wave of the future and the easiest and cheapest way to start a profitable business. In a world where good job opportunities are harder and harder to find and your paychecks are getting smaller and smaller, where your quality of life is decreasing in leaps and bounds, there is really no alternative but to find a niche that will eventually give you greater economic and personal freedom. 

There are millions of potential entrepreneurs all around the world who are already looking for ways to improve their economic situation and create a better life for themselves, and thousands of these go-getters are enrolling in SFI* every day. The training method is so comprehensive that it can teach virtually anyone who has a computer and an internet connection to start their own online marketing business.

This is the new economic opportunity of our lifetime. The stage is set. It's up to you to decide whether you want to maintain the status quo or go for the prize behind 'Door Number 2'. Just don't wait too long because, as Bob Dylan says, "The Times They Are a-Changin". For more information on how you can participate in this new economic revolution, visit my webpage: moirasmoneymakingmoves.weebly.com


See you next week!

SFI stands for "Strong Future International Marketing Group", and is one of the fastest growing companies of its kind in the world. 

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